What to Wear in the Amalfi Coast — A Complete Style Guide

What to Wear in the Amalfi Coast — A Complete Style Guide

The Amalfi Coast is arguably the most 
beautiful stretch of coastline in the world. 
Dramatic cliffs, pastel-colored villages, 
crystal clear turquoise water, and winding 
coastal roads lined with lemon trees — 
everything about the Amalfi Coast demands 
an equally stunning wardrobe.

Here's exactly what to wear on the 
Amalfi Coast.

The Amalfi Coast aesthetic
Style on the Amalfi Coast sits somewhere 
between Italian elegance and relaxed coastal 
chic. Women here look effortlessly polished — 
flowing dresses, beautiful cover-ups, 
quality accessories — without ever looking 
overdressed. The aesthetic is warm, colorful 
and completely sun-kissed.

Exploring the villages — Positano, Ravello, 
Amalfi
The villages of the Amalfi Coast are built 
into steep cliffs with narrow winding 
staircases and cobblestone streets. 
Comfortable flat sandals are absolutely 
essential for daytime exploration.

For your outfit choose a flowing sling dress 
or a chiffon midi dress in a bold floral or 
Mediterranean print. The colorful buildings 
and bougainvillea create a stunning natural 
backdrop — vibrant blues, warm corals, and 
deep florals all photograph magnificently 
against the Amalfi architecture.

A lightweight kimono thrown over your 
dress adds an elegant layer for cooler 
coastal mornings and provides sun 
protection during long sightseeing days.

Beach days at Marina Grande and Fornillo
The beaches of the Amalfi Coast are mostly 
pebble rather than sand — beautiful and 
dramatic but different from a typical 
beach day. A stunning bikini in a classic 
colorway paired with a flowing cover-up 
is the perfect beach look.

A wide brim straw hat is essential — 
the Amalfi sun is intense and the hat 
provides protection while elevating 
your entire beach look instantly.

Boat trips along the coast
A boat trip along the Amalfi Coast is 
one of the most spectacular experiences 
in Italy. For a boat day choose a halter 
jumpsuit in a vibrant floral print — 
one piece, completely effortless, and 
stunning against the backdrop of the 
turquoise Tyrrhenian Sea.

Evening dining in Positano
Positano evenings are magical — restaurants 
perched above the sea, candlelit terraces, 
and one of the most romantic settings 
in the world. Your evening outfit should 
match the occasion.

A romantic chiffon midi dress or a flowing 
maxi dress in an elegant print is perfect 
for Amalfi Coast evenings. Choose something 
that moves beautifully in the sea breeze 
and photographs well in the golden hour 
light that floods Positano every evening.

The accessories that complete the look
The Amalfi Coast is an accessories destination. 
A handwoven rattan bag, a wide brim straw hat, 
delicate gold jewelry, and a shell anklet — 
these four pieces complete every outfit and 
make every photo look completely intentional.

What to pack for the Amalfi Coast
Pack light and pack beautifully. Choose 
pieces that work across multiple occasions — 
a sling dress that goes from sightseeing to 
dinner, a kimono that works as both a 
cover-up and an evening layer, a jumpsuit 
that transitions from boat day to 
restaurant terrace.

The Amalfi Coast rewards women who 
dress with intention. Every corner 
of every village is a photo opportunity — 
make sure your wardrobe is ready for it.

Find your perfect Amalfi Coast wardrobe 
at aureastyles.com — flowing dresses, 
elegant jumpsuits, beautiful cover-ups 
and accessories shipped to the United 
States, Canada, Australia and the 
United Kingdom.